Privacy Policy for Flowcraft

Last updated: June 11, 2025

Flowcraft is a mindfulness and personal development platform developed by Gated Shores Interactive Inc., a company incorporated in Ontario, Canada. This Privacy Policy explains how we collect, use, disclose, and safeguard your personal information when you use our website, mobile application, and related services (collectively, the “Platform”).

By accessing or using Flowcraft, you agree to the practices outlined in this policy. If you do not agree, you must discontinue use of the Platform.

1. Information We Collect

We collect only the information necessary to operate, improve, and support Flowcraft. This includes:

Personal Information

  • Name
  • Email address (submitted via our website or within the app)
  • Device identifiers (including push notification tokens)

Usage Data

  • IP address, browser type, device type, and operating system
  • In-app activity and interaction history
  • Website behavior data (pages visited, session duration, traffic source)

Marketing Contact Data

  • If you provide your email address via myflowcraft.com (e.g., through a sign-up form), we may use it to send promotional communications and marketing content related to Flowcraft.

Exclusions

  • We do not collect or store credit card numbers or payment data. All purchases are processed securely through Apple In-App Purchases or Google Play Billing.

2. Legal Basis for Collection and Use

As a Canadian company, we process personal information in accordance with the Personal Information Protection and Electronic Documents Act (PIPEDA). We rely on the following legal grounds:

  • Your consent (e.g., when you submit your email)
  • Performance of a service or function you requested (e.g., delivering meditations or notifications)
  • Our legitimate interests in improving and securing the Platform
  • Compliance with legal obligations, where applicable

You may withdraw your consent at any time by contacting us at support@myflowcraft.com.

3. How We Use Your Information

We use the information collected for the following purposes:

  • To operate and maintain the Platform
  • To personalize your experience and deliver relevant content
  • To send app notifications, reminders, or service messages
  • To analyze app and website usage trends and improve our features
  • To provide customer support via Zoho Desk
  • To send occasional marketing communications (when consent has been provided)

4. Email Marketing and Communications

If you voluntarily submit your email address via our website, we may send:

  • Platform updates, content, or new feature announcements
  • Educational material or resources related to Flowcraft
  • Promotions or event information

You can unsubscribe at any time using the link provided in any email, or by contacting us at support@myflowcraft.com. We will never sell, rent, or share your email address with unrelated third parties.

5. Data Storage and Security

All personal data is stored on encrypted cloud-based infrastructure hosted by Amazon Web Services (AWS) in the United States. We use industry-standard physical, technical, and administrative safeguards to protect your data, including:

  • Encryption at rest and in transit
  • Access control and authentication measures
  • Secure development and deployment practices

Note: Journaling and private note-taking features in the Flowcraft app are stored only on your device and are never transmitted to our servers.

6. International Data Transfers

If you use the Platform from outside Canada, please be aware that your data will be processed and stored in the United States. We take reasonable steps to ensure that personal data transferred across borders is subject to appropriate protections in line with PIPEDA.

7. Third-Party Services

We work with trusted third-party providers to help us operate Flowcraft. These include:

  • Apple and Google for in-app purchase processing
  • AWS (Amazon Web Services) for secure cloud hosting and content delivery
  • Zoho Desk for customer support communications
  • Analytics providers such as Google Analytics and Firebase

Each third-party provider is contractually bound to handle your data securely and is prohibited from using it for purposes beyond our agreement.

8. Cookies and Tracking Technologies

We use cookies and similar tracking technologies on our website to improve functionality, measure traffic, and personalize content. These technologies may collect information such as:

  • Browser type and version
  • Pages visited and time spent on site
  • Referral sources and device information
  • IP address and approximate geolocation

Types of Cookies We Use:

  • Essential cookies – necessary for core functionality of the site
  • Performance cookies – help us understand how visitors interact with the website
  • Marketing cookies – support promotional or retargeting campaigns through third-party platforms

Cookie Management:

By using our website, you consent to the placement of cookies unless you disable them. You may:

  • Adjust your browser settings to refuse or delete cookies
  • Use third-party tools to manage cookie preferences
  • Contact us at support@myflowcraft.com with any questions about cookie use

If you are accessing our services from the European Union, you may see a cookie banner or consent manager to comply with GDPR and ePrivacy requirements.

9. Push Notifications

If you opt in to push notifications, we may send reminders or content updates relevant to your use of the Platform. Notifications are tied to your device and may reference your name or app activity, but do not include sensitive content. You can disable notifications at any time in your device settings.

10. Your Rights

You have the right to:

  • Access your personal data
  • Request corrections or updates
  • Withdraw consent for data collection or use
  • Request deletion of your personal information (subject to legal obligations)

To make a request, email us at support@myflowcraft.com. We will respond in a timely manner, typically within 30 days, as required by PIPEDA.

11. Data Retention

We retain personal data only as long as necessary to:

  • Provide the services you requested
  • Meet legal or contractual obligations
  • Fulfill the purposes stated in this policy

Once your information is no longer required, it will be securely deleted or anonymized.

12. Children’s Privacy

Flowcraft is not intended for individuals under the age of 18. We do not knowingly collect data from minors. If we learn that a minor has submitted personal information, we will take steps to delete it as soon as possible.

13. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. The revised version will be posted at https://myflowcraft.com/privacy with an updated “Last Updated” date. You are responsible for reviewing the latest version periodically. Continued use of the Platform after changes take effect constitutes your agreement to the updated terms.

14. Contact Us

For any questions, concerns, or data access requests, please contact:

Gated Shores Interactive Inc.
c/o GSI Solutions
PO Box 91079 Etobicoke RPO Burnhamthorpe
Etobicoke, Ontario M9C 5N5
Email: support@myflowcraft.com